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Icelandic Glacial Water |
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Icelandic GlacialSpring Water - StillIcelandic Glacial The source of this water is the legendary Ölfus
Spring, formed during a massive volcanic eruption over 4,500 years ago
and shielded from the elements by an impenetrable barrier of lava rock
since then. The water is piped directly into the bottling plant from the
spring via a dedicated stainless steel pipeline. All production lines are fully automated, and their uniquely designed bottles are blown on site to reduce handling and improve upon the overall efficiency of the operation. The filling process takes place in a clean room environment
equivalent to laboratory conditions. This ensures that the water has
never been exposed to outside air until an appreciative consumer removes
the cap. As part of their quality assurance program, Icelandic Glacial also carries out internal laboratory tests on a daily basis. NSF International carries out a full analysis of their water annually, and in 2005 they received an unprecedented 100 percent pass.
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Iceland... The land of fire and ice and natural beauty Iceland - A country where you can marvel at such wonders of Mother Nature as icecaps and glaciers, spouting geysers, volcanoes, raging rivers and a multitude of wildlife that inhabit one of the cleanest environments on the planet. A visit to Iceland is an unforgettable experience, and as more and more visitors spread the word, it is a country that is fast becoming synonymous with cool destinations... not only in temperature, but in everything it has to offer.
...But for those of you who are not familiar with the Iceland
experience, here are a few facts to wet your appetite about the home of
Icelandic Glacial. - Iceland is a mid-Atlantic island of
almost 40,000 square miles (similar in size to New York state) but is
inhabited by a population of only 300,000 people Great Bay Distributors will be the proud distributor of Monster Energy Drink Products starting this year 2008.
Anheuser-Busch to distribute Icelandic Glacial water in the U.SST. LOUIS: The leading U.S. beer-maker is dipping into water. Anheuser-Busch Cos. Inc. announced Wednesday that it will distribute Icelandic Glacial spring water in the U.S., effective immediately. And as part of the agreement with Icelandic Water Holdings, Anheuser-Busch bought a 20-percent equity interest in the Thorlakshofn, Iceland-based company. Terms were not disclosed. Anheuser-Busch shares rose 11 cents , or 0.2 percent, to $50.43 in early trading. The deal marks the first time St. Louis-based Anheuser-Busch has ventured into bottled water. The company cited statistics from the International Bottled Water Association and Beverage Marketing Corp. showing that bottled water volume increased 9.5 percent in 2006, with sales exceeding $10.8 billion (€7.8 billion) in the U.S. Icelandic Glacial is considered a "super-premium" bottled water, a segment Anheuser-Busch said is small but profitable and rapidly growing. Anheuser-Busch President and Chief Executive Officer August Busch IV noted that Icelandic Glacial should have a competitive advantage because it is imported from Iceland, "one of the cleanest, most natural environments in the world." "Our business landscape is changing, and we are looking for opportunities outside the alcohol beverage category to fuel additional growth for our company and our wholesalers," Busch said in a statement. "We believe Icelandic Glacial natural spring water has tremendous potential in the United States when combined with the strength of our distribution network." Icelandic Glacial comes from the Olfus Spring in southwest Iceland. Water is piped directly from the spring and packaged at a bottling facility in Thorlakshofn. Icelandic Water Holdings Executive Chairman Jon Olafsson noted that the water comes from an area "thousands of miles from major sources of pollution. This has become a highly coveted resource, and Anheuser-Busch can now pave the way for broad consumer access." Icelandic Water Holdings was formed in 2004 and the water has been available in limited U.S. markets since November 2005. It is also available in Canada, Iceland and selected markets in Europe. Anheuser-Busch, maker of the top-selling full-calorie beer and light beer, Budweiser and Bud Light, said it will begin distribution immediately in select markets, including California, New York, New Jersey and Connecticut. Distribution will expand nationwide in 2008. Icelandic Glacial plans a new 70,000-square-foot (6,500 sq. meter) bottling facility in Hlidarendi, Iceland, to meet the need generated by the expanded distribution. Icelandic Water Holdings will continue to oversee sales and marketing.
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